Mike Slaby, Strategic Solutions Engineer at ClickUp, shows us the actual use cases of how Click Up AI can eliminate the time consuming tasks from project management so you can focus on the work that matters most.
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[MUSIC]
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Hello everyone and welcome to Go to Market AI,
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the future of your Go to Market tech stack.
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I'm your host, Sarah McConnell.
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These days, it seems like every company has AI,
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but on this show, we want to go a level deeper,
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so you can see firsthand how
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businesses are actually applying AI to solve your business challenges.
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We're going to go deep into the use cases and showing you
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live demos of the latest and greatest in AI technology.
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Today, I'm really excited to be joined by
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Mike Slaby, Strategic Solutions Engineer at ClickUp.
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Mike, thank you so much for joining us today.
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>> Of course, thank you for having me.
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I'm excited to be here.
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>> Absolutely. Before we jump in,
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I know what the people showed up for is that live demo,
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which I promise everyone we're going to get to it.
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But before we jump into that, Mike,
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can you tell me a little bit about ClickUp?
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What do you guys do and tour you helping?
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>> Yeah, absolutely.
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To give you some background,
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ClickUp is an all-in-walled productivity platform.
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We were founded in 2017,
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and ClickUp's mission is to make people more productive by cutting down
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the number of applications you use to get work done.
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By doing this, this eliminates the silos that typically
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exist between teams because information goes from being
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dispersed across your tech stack to being in one single source of truth.
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So, ClickUp typically replaces individual workplace tools like spreadsheets,
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docs, whiteboards, reporting, and of course, AI.
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We've helped over 10 million users across two million teams worldwide,
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and this includes all different kinds of teams from marketing,
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to product and engineering, to product management.
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ClickUp is intentionally flexible to meet the needs of
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multiple business units across your company.
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>> That's so awesome. I feel like one of the reasons I was so excited to have
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you
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and ClickUp on Go-To-Market AI is as AI has gotten
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more popular, we're hearing more about it.
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I feel like the use case everyone is talking about is productivity.
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When they're like, "How can you apply AI right now in your business?"
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It's generally about generative, but they're like,
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"It's really productivity. You can save yourself time and effort."
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So, it's really awesome that ClickUp is doing just that,
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and I'm really excited to get people behind the scenes look at what that
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actually looks like.
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Because I hear, "Oh, it helps with productivity."
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I'm like, "Okay, great."
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But how is it going to help with productivity?
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So, Mike, with that being said,
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I would love to go behind the scenes and ClickUp,
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and check out your guys' AI functionality and really see how is ClickUp helping
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people be more productive.
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>> Awesome. Let's get started.
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The ClickUp roadmap and overall strategy,
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I would say boils down to three main categories.
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The first of which being content AI,
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and this is actually our first release.
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It's in GA right now,
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and this is the most traditional use of generative AI.
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So, it's using AI to write and edit content,
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as well as using role-based prompts and actions to create that content.
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Next is the project management AI.
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And this is what we're currently working on in the process of rolling out,
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and this is using AI to really cut back on the work about work.
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So, saving you from the tedious updates and meetings
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that keep you from doing your actual job.
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This will most prominently be within tasks of the list,
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because those are the most foundational units of work,
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but we're also working on putting this into more products for the ClickUp.
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So, using it for things like automations, dashboards, and reports,
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as well as whiteboards, which is what we're actually looking at right now.
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Then lastly, workplace AI is something that's on our long-term roadmap,
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and it's really how we view AI is going to be revolut- revolutionizing
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productivity.
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So, this is where AI can help you locate institutional knowledge,
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and enable you to navigate your day-to-day in just a much more efficient way.
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This is all really awesome.
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I feel like it touches on a little bit of everything.
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We think about productivity and generative AI from the content perspective,
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so I'm really excited for you to show us the back end of this.
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So, the first place that I'm going to start is with what we call a ClickUp list
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And a list is going to be that main container for housing the work that your
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team does.
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So, you can think of a list as potentially a project with tasks.
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It could be a backlog full of Epic's and user stories,
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or it could even be your 2024 company objectives and key results.
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But within each list, you're able to get complete visibility into the progress
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of work,
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because each of these work items has attributes for things like status,
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start and due date, the time track, as well as things like priority.
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So, if we were to click into one of these individual tasks,
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you're able to drill in and get a consolidated view of all the information and
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communication
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surrounding your work.
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But getting started on the right-hand side, you're able to have what we call
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contextual
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collaboration, because this comment thread lives specifically within this task.
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So, you have all of that necessary information alongside the communication
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aspect,
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so it's not disparate or siloed in email or your chat application.
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And so, if this is a longer engagement or involves multiple stakeholders,
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there could be tons of comments within this given task or project,
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and that can be stacked up and really hard to sift through.
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In this case, there's only five replies here.
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But the idea is that using ClickUp AI, you're able to automatically summarize
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comment threads, do the most important updates instantly without having to
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spend that time
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scrolling through the comment section.
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This is so cool.
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I just have to pause here, because I feel like any project management tool I've
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used,
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where I spend the most time is trying to sift through to your point,
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like all the comments, and like, I know I'm looking for something in particular
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so the ability to summarize all of those to me, I like, I just smiled.
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I was like, "Oh, this is crazy."
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Right, and we've all been there where you know, like, in your email,
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you have something that you need to refer back to, but you just can't find it,
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and you have those long threads where it's like, "Okay, I know it's somewhere
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in here,
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but where is it?"
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Right, and this is really just allowing you to get that most important
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information
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without having to spend that time.
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Where you ask G2G to go find it and it laughs at you, and it's like, "Yeah,
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that doesn't even exist anymore."
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Or, "Look, this is way better."
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Exactly.
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And with that being said, you also have the ability to actually access this
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directly from your inbox.
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So, when you get that notification that you've been tagged or at mentioned
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within that comment thread,
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directly from your inbox, you can actually use the "summerized" capability as
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well.
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So you don't even have to go directly into the Tasker project to get these
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types of updates.
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But, outside of comments, there's so much more additional information and
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actions
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that can be taken within this given piece of work.
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So, for example, the status can potentially change.
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Dudates might get moved out because there are delays or changes in who's
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actually working on it.
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You could come in and you could track time as you're working through this task
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er project.
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The idea is that a lot of things can actually change, and for a manager or
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executive,
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it can be pretty difficult to actually stay on top of this to know what's
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pretty much going on within this project.
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So, with ClickUpAI, similar to the comment thread, you can actually get
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a instant summary of the overall task or a time-based update based on what's
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happened within the last
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24 hours, last three days, last seven days. So again, you can get that most
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important information
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without having to scroll through and see what those different things have
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happened within this work.
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This is also really cool. Sorry, I keep pausing you because I am so impressed
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by this because I feel
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like from a manager's perspective, there's so many projects at any given time
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that are going on.
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And to your point, I'm like, "Well, if I haven't had time to meet with the team
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or maybe someone's
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out on PTO or whatever, it might be an I can't know the status and I can't
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relay that up to my
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executive team to have the ability to just go in and have essentially, gener
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ative AI tell me what's
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been happening. So, I don't have to go piece it together and take all that time
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is huge."
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Definitely. Yeah, it's really all just about cutting out that noise so that you
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just are able to make
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the right decisions and be more proactive as opposed to reactive. Yeah, that's
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awesome.
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So, outside of the summary updates, in ClickUp, with the work that you're doing
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, you can templatize
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nearly everything. So, if there are repeatable steps in the projects or tasks,
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you're typically
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going to use a template as a jumping off point. However, if you're starting off
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fresh or maybe
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you're doing something that's more ad hoc, you can leverage ClickUp AI to
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actually break down your
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work into sub steps or sub tasks based on the context within the given task, as
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well as context
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of the other tasks that might live within the list. So, it's going to
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automatically generate these
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sub tasks. And what you can also do is if you don't want any of these, right,
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you review them
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and some don't make sense, you can actually very easily deselect them. And when
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you create them,
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it won't even include the ones that you didn't want there. So, this just takes
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a ton of effort
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out of creating the project plan and provides a good jumping off point for
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mailing down the steps
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that are needed to complete this given initiative. That's really cool. So, to
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your point, like,
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if you do the same project over and over, like I know from our perspective as a
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marketing team,
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we do a lot of repeatable activities that ClickUp AI is able to each time help
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me build out those
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sub tasks. So, our incredible project manager on our team doesn't have to go in
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and create 15
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sub tasks every single time we have a project. That's really cool. Yeah,
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exactly. It takes a lot
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of the the initial thought out of it and gives you just some good ideas for
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what those different
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steps could be. And like I said, it takes the context from other tasks that
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live in the same
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location. So, if you have similar work that's already been created, instead of
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having to potentially
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duplicate that, it will basically understand, okay, we know you've done this
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type of work before.
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These are the types of tasks that we've seen that you've been doing as a part
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of these projects.
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Amazing. So, it's just learning over time as you do more repeatable projects,
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what is most likely to be that sub tasking, giving you those recommendations.
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Exactly.
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But ClickUp AI can also be used to instantly generate written content. So, not
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just things
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like creating tasks, but anywhere in ClickUp that allows for text, you can use
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the content AI
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portion. So, for example, say you need a jumping off point for writing a
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description of this given
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task, this right with AI function provides you with a prompt to basically say,
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hey, write me a
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description or the budget reviewed. You can even include things like tone of
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voice, so make it
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pretty straightforward. We can choose this type of creativity that we want when
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I go in and generate.
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It's going to pre format and essentially create this description. And there's
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even no copy and
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pacing needed because I can just directly insert this into the description
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field and it automatically
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inputs it. But this is really only like the tip of the iceberg, I would say
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with what ClickUp's
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content AI can do. And to illustrate what else you can do with this, I actually
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going to attach
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a doc to this particular task. ClickUp docs are a built in collaborative
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documentation tool used
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for creating things like internal wikis and knowledge bases, as well as work
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specific documentation.
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And what's great about ClickUp docs is that you don't have to switch between
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different tools
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to access this long for written content and it's directly connected to the work
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management.
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So given that it's meant for long for writing, you can imagine that it's
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especially good bit for
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content AI. So if you ever use something like chat GPT, you probably have
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realized that
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getting a real productivity boost from generative AI is highly dependent on
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what you ask it.
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And given the fact that this is such new technology, most people just don't
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know the
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right questions to ask it to get the best output. So what's me?
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Yeah, absolutely. I'm still learning and I feel like on LinkedIn, I see all of
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these
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different posts of really cool ways to use chat GPT. I'm like, oh my god, that
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's actually a really
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great idea. So really what we've done is we've taken the guesswork out of this
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process
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by partnering with experts across several different business roles and
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functions
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to fine tune more than a hundred specific prompts that ensure that you're
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getting the
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highest quality output possible. So really, all you need to do is select your
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different role or use
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case and it'll give you a prompt to fill in specific variables and then ClickUp
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AI just does the
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rest for you. So for example, let's say that we'll do the project use case and
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we want to,
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and as you can see, there's a bunch of different prompts here, but let's say we
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want to create
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like a project timeline to kind of brainstorm as to what this project could
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potentially look like.
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So we go in here, it's going to ask me for the name of the project. So we'll
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just say it's a
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software implementation. I see for the date ranges, say, arc to work first to
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December 31st,
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2023. And again, you get that same thing where we can view kind of like the
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tone of voice,
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we'll make it higher creativity. And now it's auto importing this timeline
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where it's actually
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broken it down into specific tables, right, building out this specific timeline
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. And very
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similar to that description field, I can actually go ahead and directly insert
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this into the dock
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itself. And from here, because this dock is connected directly to the work, I
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can collaborate
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specifically on this document to say, okay, let's highlight this text. I'm
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gonna go ahead and comment
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and I'm gonna at mention the project manager, Amy and say, Hey, can you review
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this timeline?
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So I'm communicating directly with Amy. And then from here, once she gives the
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go ahead that says,
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okay, this timeline actually looks really good. I can now directly highlight
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this text and create
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tasks out of it. So I can add this task to the project, assigning out to
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specific people,
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add start and duties that it suggested, and go ahead and actually create the
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work directly in the
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dock itself. This is really cool. I'm like, I don't ever want to write a
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created brief again.
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I don't need to. I feel like click on just do it for me. Exactly. Very, very
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common for
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marketing use cases like creating creative briefs, writing blog posts, even
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brainstorming like things
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like blog titles. So again, tons of different prompts for all the different use
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cases that you
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might see across things like marketing, project management, product and
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engineering. You name it.
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That's awesome. And also, once you've actually created and established this
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document,
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you can do things like summarizing the content. So giving you that like kind of
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instant sneak
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peek as to what's included in this doc. And you can insert it as a summary
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block at the very top
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of the document. And you can even use click up AI to further refine text that's
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already in the
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doc. So if I highlight text, you have the ability to fix spelling and grammar,
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make it longer,
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make it shorter, even translate it into different languages, explain things,
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continue writing.
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So it really helps you just improve your your current writing as well to make
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it a little bit
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better. I have never needed anything more because I tend to be the most verbose
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writer on our team. And when I saw that prompt of make it shorter, I need I
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need this. I mean,
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it's definitely been there before. So yeah, so basically just to summarize what
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I've shown so far,
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click up AI really just it currently includes the project management AI. So
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this is where we aim
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to provide important updates in insights faster and also allow for quicker
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project planning and
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automatic subtask generation. It also includes content AI, which helps content
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creators write
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faster better and even think bigger. So yeah, that concludes my presentation.
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Mike, that was incredible. As made evident by how many times I smiled lit up
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and then ask questions
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about it. What are the cool things about this show is a lot of times I'm seeing
16:30
products for the
16:30
first time as our viewers are. So thank you so much for going through that demo
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. That is really
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awesome. And my brain is already thinking of all the ways that this could save
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our marketing team
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and project manager. So much time on tasks that we spend a ton of time on every
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single day. So
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thank you so much. With that, we're going to wrap up the show with what I like
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to call our lightning
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round Q&A. So Mike, I have a couple questions for you if you're ready.
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Absolutely. Let's go for it.
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Okay, so the first one is how long has click up been building AI into your
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product? How long
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have you been thinking about it and building it in? Yeah, so I would say that
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AI has always been a
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part of click up in a more behind the scenes capacity. However, I would say
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that we started
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rolling out click up AI as a product back in April. That's awesome. I do think
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that's a common
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thing we're hearing is like, it's always kind of been there. It's just been in
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recent as generative
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AI and Chachi BT as these things have kind of blown up where people are looking
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for it more. So
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it's great to hear that it's always kind of been there. So you guys have been
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doing this for a long
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time. This isn't new. Now it's just how you're bringing it to market and
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expanding on it.
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Exactly. Just to keep up with trends.
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Awesome. And so with that being said, what is generally available to the public
17:43
right now is
17:43
what you just showed up in that demo. Is that generally available for customers
17:46
right now?
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Yep. So everything that I just showed is generally available.
17:49
Awesome. And then also, what's next on your guys's roadmap? Is there anything
17:54
you can share as far as
17:55
how his click up is thinking about AI moving forward? And I know you're sure a
17:58
little bit
17:58
to begin. I'd love to dig into that. Yeah, absolutely. So I'd say our main
18:02
focus right now is making
18:04
more of our project management capabilities more robust. So what that will
18:08
include, and I have a
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couple features that are up and coming. So things like that AI summary that is
18:14
shown for threads and
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tasks, that's actually going to be available as a custom field. So instead of
18:20
just going to be a
18:21
regular text update for copy and pasting, it will be a text custom field that
18:25
can be viewed as a
18:27
column within that initial list. Also, there will be AI generated standups. So
18:34
for example,
18:36
managers will soon have the ability to generate those updates, similar to what
18:40
I show in tasks,
18:41
but for individual people and teams. So what this means is that with the click
18:45
of a button,
18:45
you can get a summary of what each person on your team has done in the last 24
18:49
hours,
18:50
three, seven or seven days or even the last month. It's also going to be
18:54
available on lists so that
18:55
you can generate that same kind of summary or multiple tasks or multiple
18:59
projects.
19:00
That's really cool. It's like a manager's best friend. Exactly. Yeah. So you
19:04
don't have to have
19:04
those. Honestly, like it can either replace meetings or just make meetings much
19:09
, much more
19:10
efficient. Yeah, what's cool about that is I think about as a manager, what's
19:13
time consuming,
19:14
or as an individual contributor that reports to a manager is I come to my one
19:18
on ones, I'm like,
19:18
Oh, I've got to like, what did I do? Like at a fast moving company, do I
19:21
remember all the things
19:22
that I did? So having something that can generate that for me just saves me
19:26
time prepping for a one
19:27
on one or meeting. And then we can focus on things that are really important to
19:31
me, like growth and
19:33
company, like it saves so much time of digging into that like really kind of, I
19:37
don't know, boring,
19:39
takes a lot of time. So that's, that's awesome. Absolutely. And if you asked my
19:43
manager, he always
19:44
has to give me like a virtual slap on the wrist because I always forget to like
19:48
give a text update
19:50
of basically what I've done for our one on one meetings. So it will definitely
19:54
help with my
19:55
relationship with my manager. I'll have this. This is the feature I'm looking
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forward to.
19:59
Yeah, me personally. But yeah. And lastly, also using AI to write and reply to
20:07
emails.
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So click up natively integrates with your email provider so that you can send
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and receive emails
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directly from a task and click up. And with click up AI, it will give you
20:16
intelligent suggestions for
20:18
writing emails as well as providing suggestions to responses. So I know email
20:23
is a huge part of
20:24
a lot of people's day to day. So that will definitely provide some efficiency
20:27
gains there.
20:28
Awesome. And then my last question of the lightning round Q and A is, are there
20:32
any products that you
20:33
in the click up team are currently using that also as AI in it that you found
20:36
really beneficial for
20:37
your go to market? Yeah, yeah, absolutely. So I personally record a lot of loom
20:44
videos for
20:45
creating customer facing demos for specific use cases and integrations. And I
20:50
really like how
20:51
they've built AI into their platform to break up the video into sections
20:55
automatically and even
20:56
just give like a full summary in recap of what the video includes. So I thought
21:01
that's really cool.
21:03
Our sales team uses chorus to record all of our customer calls. And they've
21:08
implemented AI to
21:10
automatically create meeting summaries in text as well as suggest action items,
21:14
which is really
21:15
great for referring back to those videos and not having to watch it again on 2x
21:19
speed, but
21:20
rather just getting those insights in text automatically. And lastly, I think
21:26
our engineering team
21:27
uses GitHub co-pilot for assistance with coding. And I know that that's been
21:31
people that something
21:32
that people have been raving about. But I'd say those are probably the three
21:35
tools that have really
21:37
impressed me with their with their AI. Awesome. And three incredible tools. I
21:41
know loom is huge,
21:42
chorus is huge. So that absolutely makes sense. Well, Mike, thank you so much
21:46
for joining us.
21:47
I'm go to market AI today. This was a great demo. I really appreciate you
21:51
taking the time. And
21:53
hopefully, if anyone, if you're interested in learning more, obviously go to
21:55
click up to website,
21:57
check them out. And thank you so much for joining us.
21:59
Of course, thank you, sir. I appreciate it.